MAC Mineralize Blush in Love Joy


Lovejoy is from MAC’s Mineralize Collection and it retails for CDN29.50 before HST is added – it can be purchased on MAC’s website, in store or at cosmetic counters that sell MAC products. If you’re in the US and you’re not close to a stand alone store, try visiting Nordstrom or possible Macy’s. Here in Canada if you’re not close to a MAC store try visiting The Bay, or you can order it online — free shipping on orders over 65CDN.

MAC Mineralize Blush in Lovejoy

MAC Mineralize Blush in Lovejoy

Tal’s Take on Things

30CDN might be a bit much to spend on blush, and I totally understand if you can’t justify spending that amount. I will tell you however that the upside to buying products from places such as MAC and Sephora is that you can always return it for a refund – yes, you can do this even if you’ve used it. Also, the sales associates are trained so you’ll be receiving expert advice.

I received this blush as a gift from one of my cousins  and it has been my go-to. The pigmentation is definitely there, so it’s important to keep in mind that when you apply this (even in broad daylight) it’s going to look like you barely have anything on your cheeks, but trust me it’s there. The minute you enter a room that’s well lit or a store, you’ll definitely see the colour. This blush has a very red undertone, and on my NC45 skin it looks like a slight tan with a bit of red at the same time if that makes sense; it’s a pretty flattering shade when applied properly. The longevity is something to write home about – I applied this at 1p.m, blotted my face at about 6p.m, and when I was ready to wash it off at 12 a.m. it was still live and direct — it was also a fairly humid Toronto day.

For olive to deep skin tones, this blush will work well, but again just remember that you really need to use a light hand. I also feel this would also look very nice on darker NW44 skintones.

MAC Lovejoy on NC45 Skin in daylight

MAC Love Joy on NC45 Skin in daylight. Though it can’t be seen in this picture, Love Joy does contain a hint of shimmer

When applying this I’d advise you to use a stippling or skunk brush.

  1. Dip your stippling brush in the blush twice, tap off the excess and stipple it onto your cheekbones.
  2. Start stippling on the apples of your cheeks and then go backwards to where your ears are (that general direction).
  3. Without adding more product to the stippling brush, blend the product into your skin.
MAC's Mulch eyeshadow on top of MAC's Lovejoy Blush

MAC’s Mulch eyeshadow on top of MAC’s Love Joy blush to give an idea of the size

If you’re looking for what I like to call an Investment Item, this could work as an investment blush for sure. Since a little goes a long way, you’ll be using this for quite a few months and it works for all seasons.


7 thoughts on “MAC Mineralize Blush in Love Joy

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